Celebrate like a local. Explore like an insider.

Join us for an unforgettable King’s Day in Amsterdam — the most iconic holiday in the Netherlands — with a cannabis-infused twist designed for industry professionals and enthusiasts. King’s Day (Koningsdag) is an orange-filled celebration held annually for the king’s birthday. It is renowned for being one of the biggest and most colourful festivities in the Netherlands, especially so in Amsterdam.

👑 What to Expect:

Amsterdam bursts into a sea of orange on April 26th, celebrating the King’s birthday with street parties, canal parades, live music, open-air markets, and vibrant energy throughout the city. Our curated walking tour will immerse you in the heart of the festivities while exploring the cannabis culture that has made Amsterdam a global legend.

🌿 Tour Highlights Include:

• Visits to historic coffee shops with insights on their role in cannabis policy and culture
• A stop at an infused café or lounge for a mellow King’s Day break
• Insight into Dutch cannabis regulations and their evolution — from tolerance to modern reform
• Access to hidden gems: quirky cannabis museums, legendary paraphernalia shops, and Orange-themed photo ops
• A walk through Jordaan and De Pijp, two lively neighborhoods rich in both cannabis history and King’s Day chaos
• Optional add-ons like a canal cruise, or exclusive networking spots for industry insiders

🕒 Duration: ~10-12 hours. We meet at 10 in the morning local time and go well into the evening.

👟 Easy walking pace with plenty of stops for photos, snacks, and celebrations

🎒 What to Bring: Orange attire (mandatory for fun), comfortable shoes, valid ID, and your best vibe.

Whether you’re a seasoned cannabis traveler or simply curious about Amsterdam’s legendary culture, this is your front-row seat to a day like no other — blending history, policy, and party.