Hemp Beverage Expo (HBE)
09jul(jul 9)9:00 am11(jul 11)6:00 pm
Event Details
July 9 – 11, Omni Atlanta Hotel, GA
Discover the Nation’s Largest Selection of Hemp Beverage Brands—All in One Place
Hemp Beverage Expo (HBE) is the first executive-level B2B trade event exclusively focused on hemp beverages featuring delta-9 THC.
Putting Sips to Lips: A Trade Event Dedicated to Hemp Beverages
While mainstream alcohol and food industry events are starting to acknowledge the category, HBE is where the industry truly takes center stage—with no restrictions on sampling, no sidelining, just pure opportunity.
Built for Business: Driving Growth, Distribution & Investment
HBE is designed to facilitate real transactions, expand distribution channels, fuel investment, and provide critical peer-to-peer learning. It connects hemp beverage brands with the suppliers, distributors, retailers, and investors they need to scale and succeed.
Exclusive Audience, Curated Connections
HBE brings together the right people in the right place—beer, wine, and spirits distributors, retailers, venture capitalists, angel investors, and high-growth brands seeking partnerships. Every attendee and exhibitor is relevant to the business of hemp beverages.
Powered by Industry Leaders
HBE is presented in partnership with the Hemp Beverage Alliance (HBA), the leading trade association advancing the hemp beverage industry through education, advocacy, and self-regulation. The event is produced by Jage Media, a proven leader in launching and scaling trade shows like World Tea Expo, MJBizCon and MJ Unpacked.
Participants of HBE to-date
Hemp Beverage Expo is produced by HempBevExpo LLC, a wholly-owned subsidiary of Jage Media, Inc. in partnership with the Hemp Beverage Alliance. Jage Media is a business-to-business company that produces distinctive events and focused content that accelerates the growth and profitability of nascent industries with a focus on CPG categories.
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